At A Glance

Noteworthy Characteristics

  • Data and images have been linked with universal product code (UPC).
  • Provides retailers, manufacturers, brokers, distributors, and others visibility into complete package-level attributes including weights and dimensions, detailed ingredient information, nutritional fact panel data, and all dimensions of images from hundreds of thousands of products.
  • Package details and images on new products or updates to existing products are added each day.
  • Provides product, brand, manufacturer, and category-specific insights.

Website

https://www.gladson.com/our-solutions/brand-digital-asset-management/

Purpose

Provide product information management and digital asset management insights to both manufacturers and retailers on the package attributes, nutritional data, and ingredient information across CPG and other categories across North America.

Target Population

Gladson’s current coverage includes CPG and other complimentary categories across the U.S. and Canada.

Conducted

Began in 1999. Conducted weekly. Ongoing.

Gladson has been providing insights about product content and digital assets for over 25 years. They continuously are receiving new products and updates to existing products from their manufacturer and retailer clients across the grocery, drug, mass, eCommerce, and specialty channels.

Sponsor

Gladson, LLC

Special Note(s)

Gladson’s database is constantly being evolved as new products are introduced to the retailer ecosystem. As CPG products are constantly changing packaging and ingredients, Gladson works with their clients to maintain as close to real-time updates as they can in their database.

Chris Barnes
SVP, Strategy & Solutions
(630) 435-2238
clbarnes@gladson.com mailto:clbarnes@gladson.com

Sampling

Sample Design

Panel survey of products sold in the U.S. and worldwide. For further information on sampling design, contact Gladson.

Source of Information

2,000 new products processed each week.

Sample Size

Approximately 1,000,000 stock-keeping units (distinct products that can be purchased) in 2010.

Key Variables

Diet-Related

Name
Product ingredients
Product nutrition labeling information
Product package dimensions
Product package images
Serving size information (household unit and gram weight)

Data Access and Cost

Data Availability

Gladson’s data is obtained through licensing a subscription to one of our several databases. For more information contact Gladson.

Cost

Gladson’s cost are variable.

Special Note(s)

Gladson, LLC is a private company that sells product data and images.

Geocode/Linkage

Geocode Variable(s)

Not applicable.

Existing Linkages

The U.S. Centers for Disease Control and Prevention plans to link Gladson Nutrient Database data on brands with nutrient information from other databases. Learn more.

Selected Publications

Diet-Related

Byrd-Bredbenner C, Bredbenner CA. Assessing the home food environment nutrient supply using mobile barcode (Universal Product Code) scanning technology. Nutrition and Food Science 2010;40(3):305-313.

Resources

None noted.